Man Utd CEO sets target year for club to win Premier League to make anniversary

Manchester United CEO Omar Berrada has reaffirmed his bold ambition for the club to win both the Premier League and Women’s Super League titles by 2028, in line with the club’s 150th anniversary.

In a new interview this week, Berrada insisted that “Project 150” remains fully intact despite a bruising 2024/25 campaign that saw the men’s side slump to a 15th-place finish—the club’s worst league result in over 50 years.

The women’s team also fell short, finishing third in the WSL and ending the season without silverware.

Still, Berrada struck a confident tone. “Can the team win the Premier League title by 2028? Of course,” he told reporters. “We’ve set time-bound targets so we can track real progress.”

Central to the plan is a structured rebuild led by head coach Ruben Amorim, whose difficult first half-season hasn’t shaken Berrada’s belief.

Drawing a clear comparison with Pep Guardiola’s slow start at Manchester City, the CEO is backing Amorim to evolve the squad over the next two to three summer windows.

“It’s about patience, alignment, and building the team with a clear identity. You don’t fix a club like United in one window.”

The vision includes not just success on the pitch, but long-term transformation off it—ranging from major investment in infrastructure (including talks around a £2bn stadium project) to cost discipline, academy integration, and modernising club operations.

That said, some supporters have voiced concern at recent staff cuts, communication lockdowns, and what they see as mixed signals from the board. Berrada has defended the measures as necessary steps to restore financial sustainability.

With Sir Jim Ratcliffe’s INEOS group now driving football operations and summer recruitment underway, the next phase of the rebuild is already in motion.

Berrada’s message is clear: the foundation is laid, the timeline is locked in, and excuses will wear thin by 2028.